Course Description:

Develops entrepreneurial skills through analysis and examination of the strategies employed by today's most successful entrepreneurs. The case study approach is utilized. Students learn about the entrepreneurial process, and about the opportunities and challenges facing entrepreneurs starting new business ventures. Identifying promising new opportunities, developing business concepts and marketing plans, and managing a new venture are integral components of this course.

The guiding vision is to impart the knowledge, skills and tools students will need to become successful entrepreneurs and develop the Entrepreneurial Mindset.